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Sunday, April 10, 2011

Entertainment One Enters into Deal with Elvira

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Entertainment One Enters into Deal with Elvira: Mistress of the Dark to Distribute the Nationally Syndicated “Elvira’s Movie Macabre” on Home Video and Digital in North America


· Deal brings additional titles to eOne’s rapidly expanding U.S. horror portfolio

(Port Washington, NY) – Leading independent distributor Entertainment One (eOne) has acquired North American home video and digital rights for the nationally syndicated series ELVIRA’S MOVIE MACABRE, which will arrive in its first two installments of hilariously horrifying “Double Feature DVDs” this June. Presented by Elvira: Mistress of the Dark – the world’s sexiest, most outrageous and original movie hostess – ELVIRA’S MOVIE MACABRE was re-launched on over 120 stations across the country this past fall and was instantly praised as “a dream come true for horror fans” (Fangoria).


Featuring Elvira’s signature, unflinching, tongue-in-cheek commentary of some of the “greatest” B-movies ever to unspool, eOne’s release of all-new ELVIRA’S MOVIE MACABRE “Double Feature DVDs” kicks off with the zombie-themed pairing of George Romero’s Night of the Living Dead with I Eat Your Skin and a double-bill of Hammer Film’s The Satanic Rites of Dracula with The Werewolf of Washington. Future DVDs will pair such camp classics as The Terror (starring Boris Karloff and Jack Nicholson) with Eegah! and Scared to Death (starring Bela Lugosi) with Manster.


When you hear the name Elvira only one person comes to mind – Halloween icon and quintessential symbol of all things spooky, the one and only Mistress of the Dark. The first horror host ever to be syndicated nationally, Elvira has seen her reign as “Queen of Halloween” span an amazing twenty-nine years, highlighted by two feature films, an IMAX film and two motion control rides. She has appeared in national ad campaigns for Pepsi and Coors, recorded five music CDs, published four books and licensed over 400 products, including two Bally pinball machines, BC Rich guitars, three comic book series, Elvira’s “Night Brew” beer, “Evil” perfume and a slot machines from IGT. Elvira also boasts the best selling female costume of all time and has just launched a new iPhone App and an online fan club at www.elvira.com.


ELVIRA’S MOVIE MACABRE is a 34D Production and is written and produced by Cassandra Peterson and Ted Biaselli. The series’ Executive Producer is Anita First.


Elvira is played by actress/writer Cassandra Peterson.

About Entertainment One
Entertainment One (LSE:ETO) is a leading international entertainment company that specializes in the acquisition, production and distribution of film and television content. The company’s comprehensive network extends around the globe including Canada, the U.S., the UK, Ireland, Benelux, France, Germany, Scandinavia, Australia, New Zealand and South Africa. Through established Entertainment and Distribution divisions, the company provides extensive expertise in film distribution, television and music production, kids programming and merchandising and licensing. Its current rights library is exploited across all media formats and includes more than 20,000 film and television titles, 2,400 hours of television programming and 45,000 music tracks.
 

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